How Airbnb is making tourism more inclusive and sustainable across Asia-Pacific

Mich Goh, Director of Public Policy APAC, Airbnb

“It’s about making sure they can look at a world that is cared for, not degraded through tourism activities.”

— Mich Goh

Making tourism work for people, planet, and place

Tourism, when done well, can be a force for good — connecting people, celebrating cultures, and strengthening communities. Mich Goh, Director of Public Policy in Asia-Pacific for Airbnb outlines how she believes the platform can play a role in achieving that.

Airbnb’s sustainability approach is built around three key areas:

1. Leading by example: Airbnb aims to reach net-zero carbon emissions across its operations by 2030, tackling everything from energy use to supply chain impacts.

2. Empowering people: The platform supports its global network of hosts and guests to make more low-impact travel choices — from using energy-efficient appliances to encouraging stays that support local communities and economies.

3. Partnering with places: Airbnb collaborates with governments, NGOs, and community-based tourism projects across Asia-Pacific to ensure tourism growth is inclusive and regenerative.

As travel rebounds across the globe, platforms like Airbnb have a unique opportunity — and responsibility — to shape a more sustainable future for tourism. By aligning innovation with local needs and environmental goals, Airbnb is working to ensure that tourism not only benefits today’s travelers, but also the communities and ecosystems that make every journey possible.