Regenerative tourism in the Andes: preserving Peru through travel
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“Peru is one of the cradles of civilization, and that’s created a way of being in the world, a way of interacting with nature. People have given reviews about how their experience has transformed them on a deeper level.”
— Martin Romero Wolf, Vicepresident of APTAE
How community-led tourism is protecting Huascarán National Park
Set in the majestic Huascarán National Park — home to the Cordillera Blanca and some of the worldˋs most breathtaking high-altitude landscapes – this film follows the journey for its conservation, a work made possible thanks to the union of the local communities, the private sector and all the public institutions that promote the sustainable management of one of Peruˋs most iconic and fragile ecosystems.
Huascarán’s glaciers are among the first to be affected by global warming, making their protection urgent and essential. With over 250,000 visitors in 2025 alone, tourism is having a powerful impact on the local economy — and on conservation efforts. Community members living in and around the park are not only hosts, but also stewards of this vital ecosystem, supported through biannual agreements that enable them to provide food, transport, and other services to travelers.
Through community-run tourism, locally guided hikes, and shared cultural experiences, this story reveals how regenerative travel is helping preserve both natural and cultural heritage. In Ancash, Peru — one of the cradles of civilization — visitors don’t just witness beauty. They become part of protecting it.
About PromPeru
Peru is a journey to the origin: living culture, protected nature, and communities proudly sharing their history and traditions. A destination where every step inspires, transforms, and lives on within you.
