Travel Redefined:
Tourism for people and planet
About the series
Sustainable tourism is ushering in a new era of travel.
Across the globe, destinations and organizations are showing that journeys can regenerate ecosystems, honor cultures, and create lasting prosperity. Their achievements prove that a flourishing, sustainable industry isn’t a distant vision—it’s happening right now.
This impactful series explores the essential role that well-managed tourism plays in driving social, cultural, environmental, and economic good. It showcases how sustainable practices can uplift communities while helping to mitigate the impacts of climate change, over-tourism, and ecological degradation.
As the demand for responsible travel increases, Travel Redefined highlights the innovative people and organizations leading the way in sustainable tourism. Through powerful stories, expert insights, and real-world examples, the series explores key areas such as biodiversity, waste reduction, green mobility, socio-economic impact, cultural preservation, and policy development.
From local communities to global operators, the future of tourism is being redefined by those working to make travel a force for good. Discover the stories of innovation, resilience and collaboration shaping a more sustainable, inclusive industry. Explore the full Travel Redefined series now and see how people and planet can thrive through better tourism.
“Being sustainable is about looking after the communities, the places, the environment that we travel in because without this… we have nothing.”
— Craig ‘Hassie’ Haslam, Owner, Untamed Scapes, South Australia Tourism Commission
About Content With Purpose
Content With Purpose (CWP) is a strategic content creator that works in partnership with leading member bodies and associations, engaging professionals on their industries’ contribution to sustainable development.
About the Global Sustainable Tourism Council (GSTC)
The Global Sustainable Tourism Council® (GSTC®) establishes and manages the GSTC Standards (known previously as GSTC Criteria), the global standards for sustainable travel and tourism, and provides international accreditation for sustainable tourism Certification Bodies.
